I Spent $47 on an Ad That Got Zero Clicks. Best Investment I Made All Month.
After 27 years and $72M in e-commerce, I learned the goal isn't to be right — it's to be wrong as fast and as cheaply as possible. That's the Spaghetti Method.
AI Didn't Make Your Expertise Obsolete. It Finally Made It Deployable.
I built real software without writing a single line of code. The 27-year implementation gap that kept domain experts on the sidelines just collapsed — and the people celebrating should be you.
You Spent $50,000 Getting Them to Buy. You Spent $0 on What Happens Next.
The customer journey has six stages. The real money — and the real loyalty — lives in the three that 95% of businesses never build.
The Most Productive Team I've Managed in 27 Years Doesn't Exist.
What happened when I stopped treating AI as a tool and started treating it as a team — with names, personas, Slack channels, and a shared memory system that compounds over time.
$200. No Code. No VC. No Permission. Here's What I Built.
I built a multi-agent AI operation on a retired gaming PC from Facebook Marketplace. The barrier to building a tech company hasn't just lowered — it's collapsed. Most people haven't noticed yet.