Strategy
I Spent $47 on an Ad That Got Zero Clicks. Best Investment I Made All Month.
After 27 years and $72M in e-commerce, I learned the goal isn't to be right — it's to be wrong as fast and as cheaply as possible. That's the Spaghetti Method.
Strategy
After 27 years and $72M in e-commerce, I learned the goal isn't to be right — it's to be wrong as fast and as cheaply as possible. That's the Spaghetti Method.
Marketing
The customer journey has six stages. The real money — and the real loyalty — lives in the three that 95% of businesses never build.